I’m a Syrian/Lebanese self-shooting director and multidisciplinary creative based in London, with experience ranging from design to advertising, but a particular soft spot for moving image.

Creativity is an intrinsic part of who I am. That’s why this website shows the ins and outs of all my creative endeavours - whether it’s trekking across the globe to create impactful brand films, developing nation-wide campaigns, or simply just taking photos with my film camera! It’s easy to see that there’s not much I won’t do in the creative world.

As for filmmaking, I’m always out to see how much further I can go. I got my first taste of it when helping out as a 2nd AC on friends’ short films, and haven’t looked back since. While working steadily in commercial, both as a creative and director, I’ve also been writing and developing my own narrative and short-doc projects, and occasionally picking up the camera myself.

I’m a big believer in building strong networks with people within the industry and getting to know the immense talent this craft has to offer. So if you’re keen to have a chat, need an extra pair of hands on a project, or want to work on creating something together - don’t be afraid to reach out!

(Psst…I also happen to do a little bit of voiceover work on the side.)